I recently had a wonderful experience
I’d like to share with you. It had nothing to do with “closing another
deal” or marketing to new clients.
It had to do with the future. Our
future.
When we deal with the daily challenges
of today’s competitive environment, it’s easy to become so focused on the
next “crisis of the moment” that we overlook our greater responsibility to
the business community at large.
Throughout a career of more than three
decades, I’ve often wondered why so many cases begin with clear objectives
shared by all parties and then somehow spiral downward in contention that
can only be resolved through litigation. What is it that ultimately drives
lenders, borrowers, vendors, and unsecured creditors to open the “lawyer’s
tool box” and seek the services of court-appointed receivers, provisional
directors, or liquidating agents to resolve issues upon which there was
initial consensus?
While dealing with this phenomenon over
the years, I came to believe that even the most successful business needs
a constant influx of new ideas, new energy, and new talent. Absent new
blood, businesses become entrenched in their own status quo and often find
themselves blind to their own mistakes.
The very nature of progress and
innovation requires us to nurture those who will inevitably follow in our
footsteps, either as partners, competitors, or revolutionary game
changers. But to do so, we need to arm young people with the tools to
understand the value of integrity in all they do. Future leaders need
exposure to the ethical principles and professional skills they will need
to avoid the pitfalls undermining so many of today’s businesses.
With that in mind, I accepted another
invitation to serve as a judge in Project ECHO’s 11th Annual High School
Entrepreneur’s Business Plan Competition held at UCLA’s Harold Price
Center for Entrepreneurial Studies. It was a remarkable and invigorating
experience for all who were there.
The objectives of Project ECHO are
straightforward: to provide high school students with a dynamic learning
opportunity while interacting with experienced business professionals. It
is a chance for high school students to be exposed to real-world business
challenges in an environment where they are treated as adults and taken
seriously. The competition features individual teams as they develop
marketable business concepts, assess their need for resources, and then
pitch their business plan to a wide range of industry professionals. In
many ways, the event was “Shark Tank” for young entrepreneurs.
What first impressed me about this
year’s participants was their complete grace under fire. The UCLA Anderson
School of Management is an august setting that might understandably
intimidate the average high school teenager. Not this group. These
students seemed completely unfazed by the setting or by the panel of
judges who were each experienced and prominent in their respective fields.
The student teams stood before us fully
prepared and filled with confidence for their business plan and group
presentation. We judges listened, responded, and gave our comments as
though we were dealing with adult professionals, and responded just as
thoughtfully and inquisitively as we would to anyone who had come before
us in search of serious capital investment.
The student presentations were
intelligent and articulate, covering the essentials of demographics, cost
of funds, financing alternatives, personal guarantees, cost of living
indexes, cost of goods, profit margins, raw materials versus finished
product cost, gross and net profit, and marketing and sales projections.
These kids were not the scions of industrialists or CEOs, but came from
diverse backgrounds of every strata.
Although it was a competitive event,
each of these students validated themselves with their fearless
approach and remarkable confidence before the judges. This was more than
mere “play acting.” It was truly a demonstration of character,
intelligence, and a determination to close a deal. One of the
participants—who had not been on the winning team—approached me following
the awards ceremony to ask, “What did you think, Mr. Owens?” I knew I was
talking to someone who understood the value of a strong follow-up and is
already on the road to success.
Was I impressed? You bet I was.
Sitting on the Project ECHO panel is
always an invigorating, educational experience. The days I spent as a
judge this year were as personally rewarding for me as they were for the
student participants. The opportunity to help inculcate an appreciation
for the realities of financing, building, and operating a successful
business in today’s competitive economic environment reminded me of both
of our responsibilities to future generations and of the challenges our
profession faces in bringing equitable resolutions to those who may have
made unfortunate missteps.
Everyone involved with Project ECHO,
including CEO Chip Goodman, Board Chair Jeff Kravitz, and Executive
Director Diane Quast, deserves the appreciation of the entire business
community for showing us all the way to “pay it forward.”
(You can learn Project ECHO program
details at
http://projectecho.org/our-programs/)
* Leon J. Owens is a recognized expert in the field of
Special Assets, business consultation and bank-lender relationships. He’s
an active member of the Institute of Management Consultants, the
California Receiver’s Forum, and the A.B.C. Institute.
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